adidas
At Panama, I helped to win adidas as a client. We were chosen as their global agency for all below-the-line advertising starting in 2004. We were responsible for the concept and design of the new retail experience for their football brands Predator and F50. The applications encompassed everything from window display, retail shelving and POS to print advertising, posters and collateral. AGENCY: Panama.
adidas Predator 2004 Global Retail Campaign
"The Predator Experience" key visual poster featuring Kaka, Raúl González, Zinidine Zidane, David Beckham and Michael Ballack.
Solo athlete posters 1
Featuring David Beckham and Raúl González.
Solo athlete posters 2
Featuring Zinidine Zidane and Michael Ballack.
"The Predator Experience File"
Marketing collateral
"The Predator Experience"
Retail shelving system.
"The Predator Experience"
Shelf and freestanding, vertical shoe displays.
adidas F50 2004 Global Retail Campaign
Solo Athlete Posters featuring Djbriel Cissé and Javier Saviola.
Single page print ad
Featuring David Trezeguet, Djibril Cissé, Javier Saviola and Hernán Crespo.
Window Display
Retail Space Design
